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Every fee below is published by Mark. Custom quote means Mark prices that session for your event.
Selling Energy keynote
Custom quote
Keynote·Under 1 hour·In person or virtual
For entrepreneurs and business owners, CEOs and senior executives, executive peer groups, and general corporate audiences.
Inspiring ideas that get more projects approved. Talks include Getting to Yes by Saying Less and Expressing the True Value of Energy Projects Using Your Customers’ Own Yardsticks. Autographed copies of the book are included at no charge. Keynotes often involve Slido or other polls of the audience.
Selling More by Saying Less: The Magic of the 15-second Elevator Pitch, 3-Sentence Solicitation, and One-Page Proposal.
Escaping the Clutches of Simple Payback Period and 3-Bids Syndrome.
Highlighting Non-Utility-Cost Financial and Non-Financial Benefits to Get More Energy Projects Approved.
Session details and terms
Travel and logistics: Travel is included in the fee. Promotion: None proposed. Required purchases: None. Attendee follow-up: Only with attendees who choose to hear from Mark. Most presentations offer additional complimentary copies of my Wall Street Journal bestseller in hardcopy, e-book, or audiobook format. Selling Energy's website has a "Schedule a Strategy Session with Mark" link at the bottom to set a mutually convenient time for an initial, no-cost 15- or 30-minute coaching session. Many presentations offer no-cost online/on-demand resources that provide a deeper dive into topics covered in my talk.
Selling Energy workshop
Custom quote
Workshop·Flexible·In person or virtual
For entrepreneurs and business owners, CEOs and senior executives, executive peer groups, next-generation leaders, general corporate audiences, and boards and nonprofit leaders.
A typical half-day interactive workshop focuses on persuasion, influence, and getting projects approved. Members may work on a live project from their own business and leave with a one-page value case they can use the next day. Custom versions available. Some sessions have learners creating sample financial analyses using their own project data or sample inputs provided by the instructor.
Selling Energy's repertoire includes nearly 10,000 PowerPoint slides as well as field-proven supporting resources (scripts, financial analysis templates, one-page proposal models, and more.) Workshops include role-playing, hands-on exercises, and audience polling to keep learners engaged.
Session details and terms
Travel and logistics: Travel is included in the fee. Promotion: None proposed. Required purchases: None. Attendee follow-up: Only with attendees who choose to hear from Mark. Most presentations offer additional complimentary copies of my Wall Street Journal bestseller in hardcopy, e-book, or audiobook format. Selling Energy's website has a "Schedule a Strategy Session with Mark" link at the bottom to set a mutually convenient time for an initial, no-cost 15- or 30-minute coaching session. Many presentations offer no-cost online/on-demand resources that provide a deeper dive into topics covered in my talk.
Virtual Forum session, 90 minutes
$1,500
Small group session·1 to 2 hours·Virtual
For executive peer groups and entrepreneurs and business owners.
A 90-minute online session built for a Forum or peer group: how to express a project's value in the decision maker's own terms, say less, and get to yes. Includes a short pre-read and a worksheet each member takes back to their business.
For entrepreneurs and business owners, CEOs and senior executives, executive peer groups, next-generation leaders, general corporate audiences, and boards and nonprofit leaders.
A 45 to 60-minute virtual keynote on concise communication: the 15-second elevator pitch, the three-sentence solicitation to encourage a longer discussion, and the one-page proposal. Members learn to lead with why and leave with a pitch they can use the very next day.
Concise, compelling communication that resonates with the jargon and yardsticks of a given vertical market and decision-making role is the key to open
Session details and terms
Promotion: None proposed. Required purchases: None. Attendee follow-up: Only with attendees who choose to hear from Mark. Most presentations offer additional complimentary copies of my Wall Street Journal bestseller in hardcopy, e-book, or audiobook format. Selling Energy's website has a "Schedule a Strategy Session with Mark" link at the bottom to set a mutually convenient time for an initial, no-cost 15- or 30-minute coaching session. Many presentations offer no-cost online/on-demand resources that provide a deeper dive into topics covered in my talk.
About Mark
I teach energy professionals to express a project's value in the decision maker's own terms, say less, and get to yes. I co-founded Selling Energy, co-wrote the Wall Street Journal bestseller Selling Energy, and have won two Stevie Awards for sales training. My company, Selling Energy has appeared on Selling Power magazine's list of Top 20 Sales Training Companies. More than 21,000 people have trained with Selling Energy. Having influenced energy-related decision-making in more than 3 billion square feet over the last 30+ years, I have field-proven insights that help energy professionals fine-tune their value proposition and competitive advantage. Selling Energy's strategies and tactics empower my audience to more concisely communicate compelling value propositions that resonate with specific vertical markets and stakeholder roles.
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